World Wildlife Day urges people to step up efforts to protect wildlife and to acknowledge the vital role that a healthy ecosystem plays in preserving the planet. In addition, it is a day to recognize the conservation efforts of our ecosystem. This day is observed to encourage environmentally friendly behaviors that can support biodiversity conservation and increase public awareness of the necessity of animal welfare and protection.

The United Nations General Assembly was asked to declare March 3rd as World Wildlife Day in 2013, and that is when the celebration of wildlife began. After the General Assembly adopted a resolution on December 20, 2013, the day was first observed in 2014. 
According to WWD," "A global digital revolution is underway that is enabling equal opportunities for everyone to unleash the power of digital transformation and dismantling barriers to people-centered digital governance."

Theme: 
This annual event is observed with a theme each year. The theme for this year is "Connecting People and Planet: Exploring Digital Innovation in Wildlife Conservation," which highlights the potential of technology to advance conservation efforts. The theme looks at an environmentally friendly future that is shared by all in the digital age of wildlife protection. This issue is especially significant in the current digital era, as innovative solutions to ongoing conservation problems can be found through technical advancements.
Ivonne Higuero, Secretary-General of the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES), stated: "Building digital capacity-building, bridging financial gaps to build equitable access to conservation tools and technologies, and considering the impacts on all communities and ecosystems are all necessary to ensure digital inclusion for everyone, including the most vulnerable.

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