Ziqitza Healthcare is a well-established corporate entity in primary healthcare services in India and the Gulf and has served 4,24,93,122 people of India till date. In last one year served over 2.5 lakh covid patients. Ziqitza is Ranked #34 in Global Real impact Awards and winner of Times Social Impact Award. Ziqitza has not only witnessed but also partnered the dramatic change in the EMS scenario in India. Since we have built a highly successful and differentiated Public Private Partnership business with the state government & National Health Mission in 5 states in India where we provide Primary Response Medical Service to the Urban & rural sector with a network of 3000 ambulances consisting of trained paramedic & drivers to attend both emergency, non-emergency & covid patients on board.

Thus over 2 decades of experience in EMS in India we ate Ziqitza we feel that Healthcare is a foremost requirement for the citizenry of every nation, unfortunately, when it comes to medical services, particularly in rural areas, several countries including India lag considerably. Providing quality healthcare to rural populations is a vital, but highly overlooked issue in the developing world.  

Chandan Dutta, Head of Government Business, Ziqitza Healthcare Limited commented “When it comes to healthcare in rural India however, there remain considerable challenges to setting up robust emergency medical services. With more than 70% of the country’s population living in rural areas, the lack of access to these basic facilities have proven to be disastrous. The main challenges to the rural healthcare sector are low quality of care, poor accountability, lack of awareness, limited access to facilities, limited manpower, and reluctant community participation. India, when compared to developed countries which have proper emergency systems in place, has no single system which could play a major part in dealing with emergency medical services. While the rural areas have been developing gradually, there needs to be more movement in terms of the infrastructural facilities, increase in the number hospitals, sanitation facilities, etc.  There is a severe need to educate the rural inhabitants on the importance of medical services and their rights access them through extensive use of Medical Mobile Unit. “

Further observations that experts at Ziqitza noted were that the limited information regarding emergency medical services leads to multiple issues, as people are unaware on what course of action to take when confronted with the inevitable. Another major problem seen in these areas is the high rate of the infant mortality. To cope up with these problems, private companies have been associating with the government to help people in rural areas access the best medical services possible. These efforts have resulted in the EMS scenario improving considerably and the infant mortality rate in India declining. Similar thoughts were voiced by Ziqitza limited Rajasthan.

There are several regions in the country where water bodies act as a barrier to the emergency services. It’s for this reason that Boat Ambulances, Bike Ambulances or localised integrated dispensaries are the need of the hour. Rural populations should be able to appropriately and confidently access services such as primary care, dental care, behavioural health, emergency care, and public health services Even when an adequate supply of healthcare services exists in the community, there are other factors to consider in terms of healthcare access. For instance, Chandan Dutta, Head of Government Business, Ziqitza Healthcare Limited highlights to have good healthcare access, a rural citizen must also have:

●    The financial means to pay for these services, such as health insurance coverage that is accepted by the provider
●    A mode of transportation to avail of these services, which may be located at a distance
●    Paramedics who can speak the language the local language for smooth communication 
●    The confidence in their ability to use services without compromising their privacy
●    The availability of quality healthcare, ensuring privacy of the patient's ailment

An organised EMS system is very crucial in saving lives during a medical emergency. A coordinated participation of EMS agencies, government, police and fire departments, private hospitals, and the community is essential to ensuring maximum efficiency. The healthcare situation in rural India is in a better position than it has ever been before, as addressing issues such as problems like infant mortality persist, a lot more will need to be done.   

About Ziqitza Healthcare Limited

Ziqitza Health Care Limited (ZHL), has been one of the leading players in India’s Emergency Medical Services industry since 2005. ZHL Rajasthan & Ziqitza Rajasthan appreciates Ziqitza for its additional ambulance support to combat covid pandemic. Ziqitza is a “one-stop integrated healthcare solution” for corporate or government that include Integrated Emergency Services and Corporate Health Solutions. The service network includes 3,300 ambulances, state of art Helpline centers and medical mobile units that services 2 customers every second in India. We work with multiple state governments and 75 corporate clients in India and Gulf. Ziqitza is winner of Global Real impact Awards and Times Social Impact Award.

For further information please contact:  visakh.dayanandan@zhl.in 

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