Rowhi Rai says that the entertainment industry is absorbing social media personalities in various projects which is good news for the community.
It’s no secret that social media has changed the way we communicate, and it’s revolutionized the way we consume entertainment. We’ve seen the effects of social media since the past few years and are now witnessing its power in the television industry too. Social media icons are increasingly appearing on television, and they’re changing the way we watch and interact with our favorite shows. From live streaming to targeted advertising, social media icons are making their way into the living rooms of millions of viewers. Popular social media personality Rowhi Rai is of the opinion that the entertainment industry has opened up its doors for the community which will further create innumerable opportunities for many.
Rowhi says that live streaming is one of the most popular applications of social media icons. Companies like YouTube, Hulu, and Netflix have all made use of social media icons to promote their streaming services. By displaying an icon, viewers are able to quickly recognize the streaming service and easily access it from their TVs. Moreover, these social media icons provide an effective way to promote the streaming services. For instance, Hulu recently ran a campaign to promote its service on television by displaying a Hulu icon. The campaign was highly successful, resulting in an increase in viewership and subscribers.
"Another major application of social media icons is targeted advertising. By displaying a social media icon on a television screen, companies are able to target viewers based on their interests and preferences. This allows them to deliver highly personalized ads to viewers that are more likely to be interested in their products and services. For example, many big brands have used social media icons to deliver targeted ads to viewers. This has resulted in an increase in sales and brand awareness for these companies," says Rowhi who has herself appeared in television shows like MTV Love School Season 4” and “MTV Ace the Quarantine”. She will also feature in an upcoming Netflix Show “Social Currency”,
Social media icons are becoming increasingly prevalent on television, and they’re revolutionizing the way we watch and interact with our favorite shows. Live streaming and targeted advertising are two of the most popular applications of social media icons, and companies are taking advantage of these opportunities to promote their services and products. With the continuing rise of social media, it’s likely that we’ll see more and more of these icons appearing on our TV screens in the near future.
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