Zomato has launched a new feature allowing COD customers to receive change as Zomato Money for future orders, inspired by BigBasket’s innovation, enhancing payment convenience.
Zomato has unveiled an innovative feature aimed at enhancing the convenience of cash payments for home deliveries. Announced by Zomato CEO Deepinder Goyal on August 7, 2024, this new functionality addresses the common issue of finding exact changes for Cash on Delivery (COD) orders. Customers can now pay the delivery partner in cash and have any excess amount instantly credited to their Zomato Money account. This balance can be used for future orders or dining experiences, making the payment process smoother and more efficient.
Inspired by Industry Innovations
The new feature draws inspiration from a similar solution implemented by the online grocer BigBasket. Goyal acknowledged BigBasket’s contribution and mentioned that Zomato’s delivery partners, who have been actively involved in developing this feature, played a crucial role in its creation. The idea was to replicate and adapt this successful approach to enhance the COD experience for Zomato users. The feature allows for a more seamless payment experience, reducing the hassle of carrying out exact changes and improving overall customer satisfaction.
Positive Customer Reactions
The response to Zomato’s new feature has been overwhelmingly positive. On social media platform X, users have praised the company for its thoughtful innovation and for drawing inspiration from industry peers. Comments highlight the simplicity and utility of the new feature, noting that it significantly improves the COD experience in India. One user appreciated Zomato’s willingness to learn from others and publicly acknowledge their contributions. Another user pointed out that simplifying COD payments is a major step towards enhancing convenience in the Indian delivery landscape.
With this latest enhancement, Zomato continues to refine and improve its services, addressing common customer pain points and setting a new standard for convenience in the delivery industry.
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